TheTMSWay Blog

The iPhone continues to top all other Smartphones in filling the consumers’ content needs, as revealed in a recent study. The Crowd Science study (May–June 2009) has reported that iPhone grabbed ahead from Blackberry and other Smartphones in measures of satisfaction, brand loyalty, and content usage.

August 2009 data from CFI Group agrees: Users are happier with the functions of their iPhones than with any other smartphone. Android and Palm Pre took second and third place, respectively.

A key finding of the “Smartphone Satisfaction Study 2009” is that the most satisfying smartphones are the ones that offer the best consumer functionality. Users now expect more than just the e-mail and calendar functionality that were critical for early business users. Read more

PR: wait… I: wait… L: wait… LD: wait… I: wait… wait… C: wait… SD: wait…

Tags: brand loyalty, consumer satisfaction, mobile blog, mobile branding, mobile content, Mobile Internet, mobile media, mobile web, Smartphone industry, telecom, wireless news

This entry was posted on Friday, October 16th, 2009 at 6:13 pm and is filed under Headlines, Telecommunication, business, mobile advertising, mobile marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.